If it were up to me, I would be independently wealthy and refuse to take a single dollar in advertising money. :-) However, that's not the case so I'm always figuring out ways to balance presenting you (my readers) with interesting, relevant content and keeping myself afloat financially. These are my current policies:

  • My banner ads are either direct arrangements with companies, or ad networks where I earn a small amount of money based on the # of views that I receive.
  • I use PPC affiliate programs, which means I earn $ every time someone clicks a link. I do not earn commission on your purchases though - and I prefer it that way! I'm not selling anything, but browsing is no-problem! The only links that do earn commission on are  Stella & Dot. I really appreciate you shopping using my links though, since it's no added cost for you, and helps me keep J's Everyday Fashion going.
  • I sometimes receive items as gifts from companies and these are clearly marked as "c/o" (courtesy of) on the blog. I turn down free items 95% of the time, because I like to keep these free items at a reasonable amount (no more than a couple hundred dollars a month). I also won't accept items that are out of my price range, or I wouldn't buy with my own money. I choose all of the items myself (via a store credit or gift card) and don't feature something unless it was selected by me, for my closet, and not just to post on the blog. The opinions and reviews I include with these products (such as "I love this necklace") are honest, and are never done at the request of a company. 
  • All paid posts are clearly disclosed as paid within the post. Giveaways, for example, are generally paid sponsorships. 

Why do I partner with companies? Because partnerships create interesting content that I think you guys would enjoy reading! And because at the end of the day a girl has gotta eat. :-) If you see an ad or something on my blog that rubs you the wrong way, please let me know! I'm all about being open and honest, and creating a fun, non-shady environment where we can talk fashion.

A required note about Google AdSense (the square banner ad in the right bottom corner of the homepage):  Google use cookies to serve ads based on your prior visits to this website. Google's use of the DoubleClick cookie enables it and its partners to serve ads to you based on your visit to this site and/or other sites on the Internet. You may opt out of the use of the DoubleClick cookie for interest-based advertising by visiting the ads preference manager or by visiting aboutads.info.

For further reading, please refer to the FTC’s ruling on blogger disclosure: FTC Rules on Sponsored Conversations 
Note: the same disclosure applies to any Facebook page posts or tweets (@JsEverydayFash).