Jeanette Johnson / Portfolio

 

Wall Crawl

(2019-2024)

click to watch

WATCH: Wall Crawl & AdventHealth Partnership
READ: Wall Crawl & Orlando City Soccer Partnership
READ: Behind-the-scenes of making our walls

Responsible for:

  • designing 30+ backdrops/sets per year

  • hiring and managing a creative team

  • overseeing completion of backdrops from start to finish including tracking budgets, purchasing supplies, communicating vision, and managing installation on-site within very tight deadlines

  • creating a consistent brand identity across website, social, print materials, and in-studio

  • managing social media channels, influencer and media relations

  • commissioned to create experiential sets for corporate partners including AdventHealth, Orlando Museum of Art, Orlando City Soccer, Orlando Science Center and more

J’s Everyday Fashion

 
 

(2010-2020)

READ: Fashionable & Festive with Nordstrom
READ: Lord & Taylor Premium Brands at Walmart
READ: Living Your Best Shoe Life with Koolabura
READ: Bring on Spring with CeCe at Macy’s
READ: Style & Value For All with JCPenney
WATCH: Walmart Commercial
WATCH: Tropical Outfit Inspiration: Cancun

Responsible for:

  • producing over a hundred photo shoots per year

  • creating compelling visual stories that met brand guidelines, exceeded client expectations, and were successful in generating sales

  • bringing the creative vision from concept to completion by managing an annual editorial calendar, scouting photo locations, selecting and styling outfits, communicating vision to photographers

Travel / Hospitality examples