Today's Everyday Fashion: My Clothing Collection

 
Baby blue ruffle sleeve top, white pencil skirt
Baby blue top, white pencil skirt
Ruffle baby blue top, white pencil skirt
Ruffle sleeve baby blue top, white pencil skirt
 

I'm craving pastels so much this spring and summer! I will gladly take baby blue, blush pink, white, khaki and mint - or any combination of them. This look is so soft and pretty and exactly what I'd wear in an office environment this spring!

Top: LOFT, $22
Skirt: Banana Republic, $35 (similar, similar, denim)
Shoes: Steve Madden c/o Ross, $25 (similar, similar)
Necklace: My Stella & Dot
Purse: Aldo c/o Amazon, $40
Approx. dates: Skirt is 6 years ago. Purse, shoes are recent. Top is new.

 
J's Everyday Fashion clothing collection debut
 

Also – some exciting news! My clothing collection debuts in just a few days!! We’re giving email subscribers a 2-day head start to shop, so be sure you are signed up here. The launch will include 14 items, in limited quantities, mostly in the price range $40-60. More items will roll out later this summer, and email subscribers will always get a head start!

So how did this all come about? A couple months ago, I traveled to Market in Atlanta with the owners of a boutique. They gave me total freedom to pick out my ideal summer wardrobe from the overwhelming (!) number of wholesale companies that stock department stores and boutiques across the country. Everything will have the “J’s Everyday Fashion” tag attached – the back of the tag is pictured above.

It’s been really fun working on this project and I hope you will enjoy the end result! These are things I’ll be wearing all summer long, and I hope you love them, too. I will reveal the name of the boutique and post pictures publicly starting next week. In the meantime though, be sure to sign up for emails so you have the opportunity to shop first!  

 
Atlanta Apparel
Atlanta Apparel Mart